Tourism trade stretches to extend visitor season, 9 November 2007, Rapid City Journal, Rapid City, South Dakota
The clientele in the autumn tourism market differs from the traditional family crowd in the summer. There are more retired people in the fall as well as home-schooled kids and their families, an audience Honerkamp believes is growing in importance.
“We’ve actually begun playing to the home-schooler crowd through trade publication and Web sites,” he said. “Typically, they kind of avoid the summer business and come at a little more relaxed time.”
“The home-schoolers have a very flexible schedule, and they like businesses that are educational as well as entertaining — like the Reptile Gardens, the Mammoth Site, Bear Country,” he said.
I, for one, highly recommend
- the mammoth dig at Hot Springs
- the Reptile Gardens
- Dinosaur Hill
- the museum at the School of Mines and Technology.
Even given my mixed feelings about Mount Rushmore, I think the monument has been ruined by those weird ‘gates’ a visitor must pass through to see the carvings, but it’s practically obligatory if you’re going to drive any distance to get to the Black Hills.
posted by Valerie